Redesign · SEO · Product photography

Genki Garb

A Shopify redesign, ongoing SEO and product photography for a clothing brand that makes shirts, tanks and shorts with device pockets for people who use an LVAD. A partnership of about a year.

~1 yrWorking together
6Products
26Blog articles
6Store languages
genkigarb.com
Genki Garb online store home page on desktop
Genki Garb online store home page on a phone
Product photography

Photos that show how it works

We shot every product on white and from several angles, so shoppers can see exactly where the pockets sit before they buy.

LVAD Shirt, front
LVAD Shirt, front
LVAD Leggings, front
LVAD Leggings, front
LVAD Leggings, back
LVAD Leggings, back
LVAD Tank Top
LVAD Tank Top
Tank Top, front and back
Tank Top, front and back
Performance LVAD Shorts
Performance LVAD Shorts
Men's LVAD Shorts
Men's LVAD Shorts
LVAD Leggings, side
LVAD Leggings, side
The Genki Garb LVAD Shirt product page with numbered notes
Product page

A product page that answers questions before checkout

Every product page carries the details a shopper needs to buy with confidence.

  1. Free shipping barFree US shipping over $50 is shown on every page.
  2. Star ratingsThe review count sits under the product name (Judge.me).
  3. Pay over timeShop Pay installments are shown under the price.
  4. Fit guidanceSizing advice appears before the size picker.
  5. Color and sizeClear selectors that lead straight to Add to Cart.
  6. CartA slide-out cart with a note field and a shipping estimate.
Across the store

What helps a visitor buy

Front and back photos of the LVAD Tank Top on white

Product photography

Front and back shots show where the controller and batteries sit, on white and on colored backgrounds.

The benefit blocks on the Genki Garb home page

Benefit blocks

Six short blocks on storage, comfort, activity, community, durability and easy returns.

The Genki Garb home page on a phone

Mobile shopping

A layout built for phones, with the cart and menu always in reach.

The Genki Garb blog

Search basics

Keyword titles, meta descriptions, Product schema with ratings, and 26 blog articles.

Results

What changed

92Lighthouse SEO score
26Blog articles
+113%Organic search visits
+52%Online sales

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